eBooks de Sociología, página 52 de 868

En Puentes de aire, Marcelo Miranda traza la fascinante historia de la radio en la vasta y remota región de la Patagonia argentina. Desde los primeros radioteatros locales hasta las actuales emisiones por la web, este libro nos lleva a traves de las distintas oleadas de desarrollo radial que forjaron un canal vital para conectar a comunidades dispersas. Con un enfoque en los cambios sociales, politicos y tecnologicos que influyeron en el medio, la obra tambien recoge testimonios de actores clave, logrando asi un relato integral de la radio como parte esencial de la identidad patagonica.

El autor tiene una vasta y rigurosa formación teórica y lleva adelante una práctica profesional como psicólogo en el interior de un juzgado de menores. En este texto tiene una aguda mirada sobre los procesos de desubjetivacion que padecen nuestras infancias y adolescencias violentadas sexualmente. Pero seria injusto no enmarcar la oportuna llegada de este libro en las luchas politicas que vienen librando los feminismos, los colectivos LGTBQ+, los colectivos de familiares protectores, la Mesa Nacional contra el abuso sexual, los movimientos contra el backlash, junto a muchas otras organizaciones y sectores de la poblacion para desenmascarar todas las formas en las cuales el poder patriarcal, en alianza con el capitalismo salvaje, intentan un crecimiento recargado. Por eso quisiera rescatar entre tantos valores de este libro, el que su autor tenga la inteligencia y la sensibilidad de leer desde un pensamiento critico, un sistema de poderes que se agazapan de manera infame en las mentiras del falso sindrome de alienacion parental, para denunciar sus maniobras en el quehacer judicial. Saludamos la aparicion de este libro que resultara un aporte insoslayable, y que marcara un antes y un despues en la formacion y en la fundamentacion necesaria para la elaboracion de informes por parte de los profesionales peritos/as y para los/las que realicen entrevistas testimoniales en Camara Gesell. Tambien para las/ los estudiantes de las carreras de Derecho y Psicologia en las universidades del pais. Resultara ademas un material muy valioso para los/las psicologos/as que reciben en sus consultorios pacientes que atravesaron un traumatismo sexual de cualquier edad.

Un grupo de investigadores universitarios y profesionales de la intervención socioeducativa entre otros, han escrito el presente libro inspirándose en los principios de responsabilidad política, solidaridad y conciencia ciudadana, con la idea de arrojar algo de luz entre tanta tiniebla, pues cuando se habla de personas menores de edad, cuando se habla de niños y adolescentes, por encima de cualquier criterio se debe priorizar la maxima proteccion, entendiendo la misma como una recepcion y acogida digna, con todo lo que ello implica. Los niños y adolescentes no pueden ser moneda de cambio ni politica ni socialmente.

Este libro está diseñado para ser una brújula que guíe a estudiantes de licenciatura y posgrado a través del extenso y a veces intimidante terreno de la estadística aplicada. La estadística a menudo se percibe como una disciplina confusa y, en ocasiones, temible, al punto de influir en la eleccion de carrera de algunos estudiantes, en funcion de si los planes de estudio tienen o no asignaturas numericas, como matematicas o estadistica. Este libro tiene como objetivo desmitificar estas percepciones, ofreciendo una aproximacion accesible y amena al analisis de datos. Con este libro, se pretende que los estudiantes se sientan acompañados en cada paso de tu investigacion, como si un amigo les explicara los conceptos mas complejos de forma sencilla.

¨De esta salimos todos juntos¨. Es una frase que solemos escuchar en boca de los gobernantes, patrones e incluso de algún trabajador despistado. Lo que tratan de decirnos es que burgueses y obreros t

Reflexiones desde el yo, el nosotros, el aquí y el ahora«En el mucho tiempo que llevo en la cosa pública, de manera periférica, puedo afirmar que conozco muy bien a las mujeres de México. El feminism

¿Por qué hay desempleo en Argentina? La pregunta que encabeza este libro es relativamente simple de responder. Sin embargo, por diversas razones que explicamos más adelante, la desocu- pación es un fenomeno complejo de poner en evidencia. Este libro intenta mostrar, por un lado, las causas reales por las que el capitalismo argentino tiende a crear una masa creciente de poblacion sobrante; por otro, pone en evidencia aquellas falsas explicaciones acerca del fenomeno. Mas en general, conocer las causas de la desocupacion nos permite indagar acerca del estado de salud del capitalismo argentino y las alternativas que tenemos sobre la mesa. Es nuestra conviccion que la solucion a este problema se encuentra mas alla de la sociedad en la que vivimos.

Podemos hablar de la flexibilidad laboral en sentido amplio o en sentido restringido. En un sentido amplio, la flexibilidad laboral es la ausencia de regulaciones de la relación obrero/patrón. En un sentido mas acotado, la flexibilidad laboral es la eliminacion o el debilitamiento de las leyes laborales previas. Por eso, en paises que nunca tuvieron un gran desarrollo de leyes protectoras del trabajo, no aparece la flexibilidad laboral como un problema social de gran importancia como en otros.

¡ALUCINA, VECINA, CON ESTE VIAJE A TODO COLOR POR LOS AÑOS 90!¿Echas de menos los chicles de fresa ácida?¿Aún sueñas con tener un robot Emilio?¿Sabes qué significa la frase «¡Para dentro, Romerales!»

Un libro es la realización de un sueño por medio de la palabra, y para quien escribe estas líneas es, además, motivo de alegría y agradecimiento porque el recorrido investigativo realizado para llegar a el permitio ayudar en la aclaracion de la fecha de surgimiento de Florida, representar al municipio en diferentes eventos regionales y nacionales, y tambien poder destacar los importantes aportes de academicos locales como los licenciados Marco Antonio Valencia y Mauricio Zuñiga, asi como del doctor Alonso Valencia Llano, miembro correspondiente de la Academia Colombiana de Historia, reunidos en la presente edicion. El lector podra reconocer diferentes acontecimientos y personajes que han configurado la historiografia local, partiendo desde los origenes prehispanicos hasta llegar a los hechos contemporaneos, comprobando o desmitificando tradiciones orales con la documentacion existente de cada etapa cronologica. El objetivo es aportar una nueva publicacion que amplie, complete y actualice la bibliografia ya existente sobre la memoria local y a su vez sea fuente de consulta para estudiantes, docentes y todo floridano orgulloso y amante de su patria chica. El titulo de esta obra, Remembranzas de Florida, relaciona al lector con su contenido, pero sobre todo permite descubrir a la cronologia no solo como la presentacion de una de serie de datos como fechas, lugares y personajes, sino tambien como una reconstruccion del camino transitado y el que se puede empezar a recorrer.

The Amazon Author Central is more than just a platform to list your books. Its a powerful tool that can transform the way you connect with your readers and manage your career as an author. In this chapter, well explore what Amazon is Author Central, its importance and how it can be the key to literary success.The Amazon Author Central is a free service offered by Amazon that allows authors to manage their author pages on the worlds most significant sales platform. When you sign up, you gain access to a range of tools and resources that not only help you promote your books but also allow you to connect directly with your readers.One of the main advantages of Author Central is the ability to create a personalized profile. Instead of having a generic author page, you can build a page that reflects your personal and professional brand. This includes adding a bio, photos, and even videos. The author page is where readers can learn more about you and your books, which can influence their purchasing decision.Another important benefit is the ability to update your information regularly. If you launch a new book, participate in events, or win an award , you can add this information to your profile to keep readers informed. This helps you build a closer, longer-lasting relationship with your audience.Additionally, Author Central offers analytics tools that allow you to monitor the performance of your books. You can view data on sales, reviews, and reader engagement. This information is valuable for understanding whats working and where you can improve.To get started, simply create an Amazon account Author Central. Go to the website and follow the instructions to sign up. Once your account is active, you can start building and customizing your profile. This is the first step to establishing yourself as a successful Amazon author .Practical Example: Log in to Amazon Author Central and familiarize yourself with the interface. Explore the different sections and find out what information you need to provide to create a complete profile. Create an outline of your bio and select the photos you want to use.Learn Much More...

Before your book makes its debut in the literary world, careful preparation is essential to ensure a successful launch. Preparation is not just about the manuscript itself, but also involves setting clear goals, understanding your target audience, and strategic planning.Target Audience DefinitionIdentifying your target audience is a crucial first step. Ask yourself: Who are the ideal readers for my book? Do they have a specific demographic, such as age, gender, or geographic location? What are their interests and challenges? Understanding these nuances will help shape your launch strategy and book communication.Practical Example: Suppose youve written a historical novel set during World War II. Your target audience might include history enthusiasts , readers of historical novels, and even academics interested in the era. Conduct market research to better understand these audiences and how to reach them.Creating a Value PropositionA clear value proposition highlights what makes your book unique and why readers should be interested in it. This proposition should address how your book solves a problem or provides a valuable experience for readers. A strong proposition can be a significant differentiator in capturing your audiences attention.Practical Example: If your book is a guide to productivity, your value proposition might be "a revolutionary method for maximizing stress-free time." This statement should be reflected in all your marketing strategies and in your book description.Strategic Planning...Learn Much More...

In the world of book publishing, pre-ordering can be a game-changing tool. While many authors view a book launch as a one-time event, pre-ordering is an opportunity to lay the groundwork and build momentum before your book is even available to the public. This chapter explores the importance of pre-ordering and how it can be a game-changer for your books success.The Concept of Pre-OrderPre-order is a sales method where customers can reserve a product before its official release date. In the context of KDP ( Kindle Direct Publishing ), this allows authors to make their book available for purchase before the publication date, generating advance sales and creating buzz that can influence the books success.Why is Pre-Order Powerful?Creating Expectation and AnxietyPre -ordering helps build anticipation around your book. By allowing readers to pre-order your book before its released, youre building a base of eager and engaged fans who will be ready to buy as soon as your book is officially released. This not only generates advance sales, but it also builds buzz and excitement.Advance Sales and VisibilityPre-order sales are recorded on the date of your books release. This means that if you can get a lot of pre-orders, your book can quickly rise in the Amazon rankings , resulting in increased visibility. The earlier you start pre-ordering , the more time you have to generate these sales and influence your books position on the bestseller lists.Feedback and RefinementPre -ordering can provide early feedback on how well your book will be received. If you have a book cover or description that youre testing, reader reactions during the pre-order phase can provide valuable insights into how you can fine-tune your product before launch.Marketing and Promotions Planning...Learn Much More...

To achieve success on Kindle Direct Publishing (KDP), its vital to start with a solid foundation. KDP is a powerful platform that allows authors and publishers to publish and sell e-books and print books directly on Amazon . This chapter reviews the essential aspects of the platform and highlights best practices for setting up your book successfully.KDP Account CreationThe first step to publishing on KDP is to create an account. If you already have an Amazon account , you can use the same credentials to sign up for KDP. Creating an account is quick and straightforward, requiring only a few basic pieces of information, such as your name, address, and bank details for payments. Make sure you fill out all of the information correctly to avoid any issues later.Book ConfigurationOnce youve registered your account, the next step is to set up your book. KDP offers two main options: publishing an e-book or a print book. Here, well focus on the process of publishing an e-book, but many of the steps apply equally to a print book.Book Details: Youll need to enter basic information such as the title, subtitle, and authors name. Choosing a catchy and relevant title is crucial, as its the first thing readers see . Additionally, fill out the description field with engaging text that summarizes the books content and captivates the reader.Choosing Categories and Keywords: Categories help readers find your book, while keywords are essential for improving search visibility. Choose categories that best describe your book and are popular with your target audience. Keywords should be specific and relevant to the content of your book.Uploading Your Manuscript and Cover: KDP allows you to upload your manuscript in a variety of formats, including DOCX and PDF. Make sure your manuscript is formatted correctly for the eBook. The cover is equally important, as it is the first impression a reader will have. An attractive and professional cover can significantly influence sales.Pricing and Rights: Set the price of your book and choose the type of royalties you want to receive. KDP offers two royalty options: 35% and 70%. The choice you make depends on the price of your book and its exclusivity on Amazon ...Learn Much More...

In recent years, the publishing market has undergone a quiet revolution, driven by self-publishing . The advent of digital platforms such as Amazon Kindle Direct Amazon Publishing (KDP) has allowed independent authors to become their own publishers, breaking down traditional publishing barriers. Among the various options offered by Amazon , KDP Select stands out as a promising, but also controversial, opportunity for those seeking visibility and readership.KDP Select is an optional program within KDP that allows authors to enroll their eBooks in an exclusive program with Amazon . In exchange for this exclusivity, Amazon offers a number of benefits that can potentially increase the visibility and sales of your book. But like any strategic decision, choosing to participate in KDP Select requires careful consideration of the pros and cons.In this chapter, well explore the concept of KDP Select , how it came about, what it offers, and why its become a popular choice among indie authors. Well also begin to understand the impacts of this choice on an authors career.The Origin and Evolution of KDP SelectWhen Amazon launched KDP, the idea was simple: to allow anyone to publish and sell their digital book without having to go through a traditional publisher. This democratized publishing, giving a voice to millions of writers around the world. However, as the number of books published grew exponentially, competition became fierce. Thats when Amazon introduced KDP Select .KDP Select was conceived as a way to highlight certain books in Amazon s vast catalog , providing a competitive advantage for those who opted for exclusivity. Since its launch, the program has evolved, adding new features and benefits, always with the goal of enticing more authors to join the exclusivity program.The Benefits of KDP SelectBy choosing KDP Select , authors agree to have their eBook sold exclusively on Amazon for a minimum of 90 days. In return, Amazon offers several tools and opportunities that can help boost the books visibility and sales...Learn Much More...

Self-publishing has transformed the publishing market, democratizing authors access to the reading public. However, with this opening also came a new challenge: how to stand out among millions of available titles? The answer lies in literary SEO a combination of search engine optimization strategies adapted to the specific environment of bookselling platforms like Amazon .SEO (Search Engine Optimization ) is widely used on websites and blogs to improve their positioning in search engines, such as Google. Similarly, literary SEO involves applying these practices in the context of a book, with the aim of improving its visibility on Amazon . Amazon , being the largest online marketplace for books, works similarly to a search engine. Readers enter specific terms in the search bar, and the platforms algorithm filters and displays the most relevant results.Optimizing for Amazon is vital because the platform not only organizes and displays books based on keywords and categories, but also takes into account other factors such as reviews, sales, and content quality. Ignoring these practices means you risk your book getting lost in a vast slew of competing titles.Practical Example:Consider an author who has written a beginners guide to mindfulness . Without any optimization , his book might get lost in the crowd of similar titles. However, by inserting keywords like " mindfulness guide ,""meditation for beginners," and "how to reduce stress," he can target his book to the right audience, ensuring that it appears in relevant searches, thus increasing its chances of selling. Understanding the Amazon AlgorithmAmazon s algorithm , commonly known as A9, is the engine that drives sales on the platform. It decides which books will be displayed to readers, in what order, and in what contexts. For an author, understanding how this algorithm works is like cracking the code to self-publishing success .A9 takes several factors into account when ranking and recommending books, the most important of which are:Learn Much More...

In the traditional publishing world, aspiring authors faced a number of barriers to seeing their work published. Between submitting manuscripts to publishers, waiting for responses, and the possibility of rejection, the process was long, complicated, and often discouraging. With the advent of self-publishing , these barriers began to crumble, offering new possibilities for writers around the world. In this scenario, Kindle Direct Amazon s KDP Publishing has emerged as one of the most influential platforms, democratizing access to publishing and allowing authors to self-publish their works.KDP is a platform that facilitates the publishing of books in digital and printed formats. Created by Amazon in 2007, it allows writers, regardless of their experience or notoriety, to launch their works directly to the global market, without having to go through the scrutiny of large publishers. Through KDP, authors can format, publish and distribute their books both in digital format, for Kindle readers, and in printed format, using Amazon s print-on-demand service .One Platform, Two RealitiesKDP offers two main options for authors: digital publishing and print-on-demand. With digital publishing, books are converted into e-books, which can be purchased and read on Kindle devices or other devices through the Kindle app . Print-on-demand, on the other hand, allows books to be printed only when an order is placed, eliminating the need for initial print runs, storage costs, and inventory concerns.These two options create a new paradigm for authors. On the one hand, e-books offer a fast, affordable, and efficient way to get a book to market. The barrier to entry is low and the costs involved are minimal, allowing authors from anywhere in the world to publish their work. On the other hand, print-on-demand offers authors the possibility of seeing their words materialized on paper, a deep desire for many writers. In addition, printed books still hold significant symbolic value, being preferred by many readers who enjoy the feel, smell, and durability of a physical book.The Power of Autonomy...Learn Much More...

In a world where literature is constantly evolving, anthologies hold a special place. They represent the gathering of distinct voices, varied ideas and unique styles, forming a rich and diverse tapestry of stories, poems or essays. But what makes an anthology stand out and captivate readers? Lets explore the magic behind these literary collections.The Charm of DiversityThe essence of anthologies lies in their ability to present a range of perspectives. Imagine a collection of short stories, where each story offers a different take on a common theme. This not only enriches the reading experience, but also allows readers to connect with a variety of authors and styles. The diversity within an anthology can transform a simple book into a rich journey through multiple literary voices.The Impact of Anthologies on the MarketAnthologies have a significant impact on the publishing industry. They offer a unique opportunity for emerging writers to share space with established authors, and for readers, the chance to explore a variety of styles and narratives in a single work. In addition, anthologies can explore specific themes that appeal to niche markets, making them effective tools for connecting readers with specific interests.Success StoriesTo better understand what contributes to the success of an anthology, lets look at some notable examples:Learn Much More...

The publishing market has undergone a significant transformation in recent years, especially with the advent of self-publishing platforms such as Kindle Direct Amazon Publishing (KDP) . This change has opened the door for writers of all genres and backgrounds to publish their work without the need for traditional intermediaries like publishers. At the same time, affiliate networks have emerged as a powerful tool for promoting and selling products online, allowing individuals and businesses to collaborate to boost their sales.In this first chapter, well explore the fundamental concepts of KDP and affiliate networks, understanding how these two worlds can complement each other and create a powerful synergy to increase your book sales. Well uncover the opportunities this integration offers and how you, as an author or digital entrepreneur, can start taking advantage of these tools.Understanding KDP: Self-Publishing Within Your ReachThe Kindle Direct Publishing (KDP) is Amazon s self-publishing platform that allows authors from all over the world to publish their books in digital and print formats. One of the great advantages of KDP is its ease of access: anyone with a finished manuscript can, in just a few steps, publish their work and put it up for sale in the worlds largest online store. This has democratized access to the publishing market, allowing new authors to emerge and find their audiences without traditional barriers.In addition to its simplicity, KDP offers a number of features to help authors maximize their success, such as marketing tools, detailed sales reports, and the ability to choose between different royalty tiers. Another key feature is the ability to control the entire publishing process, from cover design to pricing and promotions.The Power of Affiliate NetworksAffiliate networks work as intermediaries that connect content producers (such as authors) with people or companies willing to promote those products in exchange for a commission on the sales generated. In simple terms, when someone becomes your affiliate, they promote your book through a unique link. Every time someone buys your book through that link, the affiliate earns a commission, and you, the author, make a sale.This partnership is a win-win for both parties: affiliates get the opportunity to earn money by promoting products they believe in, and authors get to expand their reach and sales without having to invest directly in advertising. In addition, affiliate networks provide robust platforms for managing these partnerships, offering features like click tracking, performance reporting, and automatic payouts.The Synergy Between KDP and Affiliate Networks...Learn Much More...

In the vast universe of Kindle Direct According to KDP Publishing , pricing an e-book isnt just a matter of choosing a number; its an art that can make or break your work. Effective pricing involves much more than simply setting a price; its about understanding the value your book offers to readers and how that value is perceived in the marketplace.Perceived Value and Price ElasticityThe first step to effective pricing is understanding the concept of perceived value. Perceived value is the amount a reader is willing to pay for your book based on their perception of its quality, relevance, and usefulness. For example, an e-book on personal development that offers practical, actionable insights may be perceived as more valuable than a generic guide. Therefore, your price should reflect this perception.Price elasticity is another crucial concept. It refers to how demand for your book varies in response to price changes. If demand is very sensitive to price changes, you may be dealing with an elastic market; if not, the market is inelastic. Books that have elastic demand may benefit from more frequent promotions and price adjustments .Setting the Ideal PriceTo find the right price, start by analyzing the market. Look at books that are similar in terms of genre, length, and quality. What youll notice is that even though books are similar, the price can vary significantly. This is because different authors have different strategies and the market is fluid.Another approach is to use the cost-plus-margin method. Determine the cost of producing your book (including creation, editing, and design) and add a desired profit margin. However, this method should be adjusted based on perceived value and market elasticity.Practical Example:Suppose youve written a vegan recipe guide . After reviewing similar books, you notice that prices range from $4.99 to $9.99. Your book is well-researched and features unique recipes, so you decide to price it at $6.99. You run an A/B test, offering your book at $5.99 and $7.99 at different time periods. When you analyze sales, you find that the $6.99 price range maximizes your profits while maintaining good demand. Based on this test, you adjust the price to that range.Understanding the Market and Target AudienceLearn Much More...