eBooks de Administración y dirección empresarial, página 2 de 7

Not every digital empire is loud. Some of the most profitable online businesses grow quietlyoperating under the radar, powered by systems instead of noise. This book investigates the underlying mechanics of low-visibility digital expansion, giving hobbyists and independent creators a research-driven look at how silent operators build strong, automated income ecosystems.Youll uncover how niche selection, invisible funnels, decentralized platforms, and quiet authority allow online earners to scale without constant posting, branding pressure, or social exposure. Through data-backed insights and strategic analysis, this guide breaks down the structures, workflows, and digital tools that support long-term compounding growth.If you prefer subtlety over spotlight, efficiency over chaos, and systems over hype, this research-focused exploration reveals how a zero-noise digital empire is intentionally designedand steadily grown.

Wealth begins in the mind long before it appears in the world. The Science of Prosperity Turning Thought Into Lasting Wealth and Fulfillment reveals the timeless mental framework that has empowered the most successful individuals in history to create extraordinary lives of abundance, purpose, and freedom.This transformative guide explores the psychology behind achievementhow focused thought, clear intention, and disciplined belief can turn desire into tangible success. Each concept is presented as a practical step toward reshaping your mindset, mastering decision-making, and activating the subconscious power that drives innovation and prosperity.Youll learn how to cultivate unshakable faith in your vision, align emotion with purpose, and apply proven mental strategies to attract opportunities and overcome limitations. Beyond money, its about creating a life of meaning and fulfillmentwhere confidence, clarity, and action move in perfect harmony.If youre ready to rise above mediocrity and design success on your terms, this book delivers the principles that define every great achievement.

Real leaders dont wait for ordersthey own the outcome. The Weight You Choose to Carry uncovers the battlefield-born principles that redefine leadership through accountability, courage, and trust. Adapted for modern entrepreneurs, executives, and team leaders, this book reveals how taking total responsibility transforms chaos into clarity and failure into growth.Drawn from real-world lessons where mistakes meant more than lost profits, these insights teach you how to make tough calls under pressure, align teams around purpose, and build an unshakable culture of discipline and ownership. Youll learn why blame destroys performance, how humility strengthens authority, and why great leaders lead from the frontnever above.In business, as in battle, leadership is never givenits earned through example.This book will challenge you to stop managing and start leading with intent, integrity, and unrelenting accountability.When you take ownership of everything, you gain control of anything.

Success doesnt come from willpowerit comes from architecture. The Architecture of Behavior Rewiring the Mind for Lasting Success reveals the neuroscience behind how habits form, why they persist, and how they can be consciously redesigned to drive peak performance in both life and business.Drawing on cutting-edge behavioral research, this book explores the invisible loops that govern decisions and the cues that shape motivation. Youll discover how to decode your personal "habit blueprint," replace destructive cycles with empowering ones, and create systems that sustain focus, discipline, and momentum.Designed for professionals and experts seeking measurable results, this guide bridges theory and applicationshowing how small behavioral adjustments produce exponential impact. Whether optimizing a team, scaling a business, or elevating your personal routines, this is your roadmap to mastering the psychology of consistent achievement.Once you understand the architecture of behavior, success stops being accidentalit becomes automatic.

Great leaders dont start with a productthey start with a purpose. The Core of Inspiration Leading with Purpose That Moves People to Act reveals how clarity of vision and authenticity of message ignite passion, build trust, and inspire others to take action.This book explores the power of leading and communicating from the inside outbeginning with your "why," the belief that defines your cause and gives meaning to your mission. Youll learn how visionary leaders and organizations use this principle to attract loyal customers, build unified teams, and create movements that endure.Designed for teachers, coaches, and mentors guiding the next generation of changemakers, this book bridges leadership and marketing to show how influence is born from integrity and conviction. It provides frameworks for discovering your purpose, crafting authentic messages, and communicating with emotional clarity.Because people dont buy what you dothey believe in why you do it.

Step into the world of true influencethe kind that doesnt demand attention but effortlessly earns it. The Power of Presence Mastering the Art of Genuine Influence unveils how authentic leaders, inspiring communicators, and emotionally intelligent professionals captivate hearts and minds simply by being fully present.Through insightful strategies and real-world examples, youll learn how to project confidence without arrogance, listen with intention, and communicate with warmth that inspires cooperation and loyalty. This is not about tricks or tacticsits about understanding the emotional dynamics that make people feel seen, valued, and motivated to follow your lead.From building lasting trust in business to deepening personal relationships, every page helps you reshape how others perceive and respond to you. With practical exercises and proven mindset shifts, this book empowers you to connect on a level that transforms interactions into opportunities for influence and growth.Become the kind of person others naturally gravitate towardthe one whose presence speaks louder than words.

In Struggles and Triumphs, P. T. Barnum the celebrated showman, entrepreneur, and pioneer of modern entertainment offers an intimate and vivid account of a life shaped by bold ambition, relentless creativity, and unexpected hardship. With an engaging, candid voice, Barnum recounts his early ventures, spectacular failures, daring risks, and the victories that led him to transform popular entertainment in the nineteenth century.Through lively anecdotes, readers witness the origins of his fascination with the unusual, his ability to turn public curiosity into grand spectacles, and his talent for converting financial and personal challenges into fresh opportunities.Beyond the legend of circus tents and sensational attractions, Barnum reveals a practical thinker, a champion of perseverance, and a critic of complacency. His story is both a portrait of an era and an invitation to view life as a stage where ingenuity and resilience can reshape ones destiny.This modern edition revisits his classic autobiography with renewed appreciation, celebrating the humor, ambition, and humanity that made Barnum an unforgettable cultural icon.

Marcelo Martins é Mestre em Administração pela UFS, especialista em Gestão Estratégica de Pessoas e bacharel em Administração. Atua desde 2010 na área comercial, com experiência em liderança, vendas

Esta obra reúne reflexões teóricas e práticas sobre a atuação do assessor de comunicação no contexto da segurança pública, a partir da vivência da autora em instituições como a Secretaria da Seguranç

A mídia registra inúmeros acontecimentos alheios, favoráveis ou não à nossa vontade, a partir de atos e fatos que moldam a realidade, alteram as expectativas e influenciam as escolhas ao olharmos par

Em um mercado cada vez mais competitivo e dinamico, a capacidade de pensar estrategicamente sobre produtos deixou de ser um diferencial para se tornar uma necessidade. Empresas que compreendem profundamente seu mercado, definem objetivos claros e constroem roadmaps consistentes so aquelas que se destacam e prosperam.Neste livro, Rafael Auday traz um guia pratico que combina conceitos fundamentais com ferramentas e frameworks aplicaveis ao dia a dia. Voce estara preparado para liderar iniciativas, tomar decises embasadas e comunicar sua viso com confiança para criar produtos de sucesso. Ao longo dos capitulos, voce sera guiado por uma jornada completa de um workplan estrategico: conhecera bem o mercado, viso de negocio e objetivos, personas e publico-alvo, metricas, roadmaps, equipes e, sobretudo, como desenvolver e aplicar o pensamento estrategico por todo o ciclo de vida do produto.

COLOCAR LIMITES NUNCA FOI TÃO FÁCIL!Dizer "não" nunca foi tão libertador. Chega de engolir sapos. Chega de carregar culpas que não são suas. Chega de dizer "sim" quando tudo em você pede um "não". Em

Os biocombustíveis poderão ser uma alternativa ao uso de combustíveis derivados de petróleo. Fonte de energia pouco poluente, sua queima não produz gases nocivos ao meio ambiente. Grandes petrolífera

Trust isnt earned through big momentsits earned through signals people pick up on every day. The Reliability Signal Method reveals a practical, behavior-driven system for becoming the colleague others instinctively relax around: steady, predictable, and easy to work with.Inside this guide, youll learn the micro-habits that create psychological safety, strengthen rapport, and make people feel confident partnering with you. Youll discover how to communicate expectations clearly, follow through without drama, surface problems early, and show small behaviors that consistently reduce tension rather than amplify it. These habits arent flashytheyre powerful. And when done well, they change how every teammate experiences you.Youll also learn how to avoid the silent credibility killers: vague commitments, hidden stress, slow responses, and mismatched expectations. By replacing them with clean, reliable patterns, you become someone coworkers trust automaticallyeven before they know you well.Whether you work in a fast-paced team, a cross-functional environment, or high-stakes roles where calm partnership matters, this method helps you build the kind of presence that strengthens every relationship around you.Show steadiness. Signal reliability. Become the colleague everyone loves working with.

Most memos fail not because the writer lacks intelligence, but because the structure hides the answer. This book introduces a technical, precision-crafted approach to memo writing that surfaces the real insight fastbefore readers lose patience. Designed for anyone who needs to communicate clearly across busy teams or leadership layers, it reveals how to organize thinking in a way that instantly answers the questions executives and stakeholders truly care about.Inside, youll discover a streamlined logic flow that eliminates fluff, exposes the core message, and accelerates decision-making. Youll learn how to identify the central question before drafting, structure information so the answer appears immediately, and arrange supporting evidence in a pattern the brain can process without friction. This method transforms the memo from a long explanation into a high-speed clarity tool that respects attention and delivers impact.Youll also explore how to avoid common pitfalls: burying conclusions, presenting data without interpretation, overwhelming readers with context, or writing in loops instead of lines. Through real-world examples and technical guidance, youll learn how to produce memos that reduce follow-up questions, shorten meetings, and create alignment faster.Whether youre writing for managers, teammates, or cross-functional partners, this system helps you communicate with authority and efficiency. When your memos answer the real questions upfront, your ideas move forwardwith far less friction.

Ambitious professionals often believe the only path to promotion is to work longer, harder, and faster than everyone around them. But effort alone rarely earns scoperesults do. This book gives entrepreneurs and high-achievers a marketing-style approach to career growth: positioning, framing, and communicating your outcomes so the value you create becomes impossible to overlook. Instead of burning out in the hope someone notices, youll learn how to make your work speak for itself through strategic visibility and results that travel.Inside, youll discover why hours worked rarely correlate with advancement and why organizations reward those who amplify business impact, not exhaustion. Youll learn how to identify high-leverage projects, choose work that expands your narrative, and market your achievements in clean, credible language that elevates perception without bragging. This approach transforms your professional identity from "busy contributor" to "impact driver"a shift that changes how leaders assign scope, trust, and long-term opportunity.Youll also explore how to protect your energy so your best output stays consistent: intelligent boundary-setting, value-based prioritization, and work rhythms that preserve clarity rather than drain it. Youll see how to frame progress updates as proof of reliability, how to use micro-stories to position your contributions, and how to build momentum without sacrificing well-being.Promotion shouldnt require burnout. When you communicate results with precision and choose work that multiplies your impact, your career grows because your value is undeniablenot because you stayed the latest.

When pressure spikes and small problems threaten to erupt into full-scale disasters, true leadership is defined by one thing: the ability to escalate with precision. Command Protocols of Crisis reveals the hidden architecture behind stepwise escalationthe disciplined, deliberate sequence that top managers use to stabilize situations before alarms blare, reputations crumble, and teams spin out of control.Drawing from high-stakes operational strategy, psychological decision-making, and elite communication frameworks, this guide shows how to diagnose rising tension, calibrate responses, and apply structured intervention without overreacting or freezing at the worst possible moment. Youll learn how to recognize early-stage risk signals, activate progressive escalation tiers, and deploy targeted actions that restore clarity, authority, and momentum.Whether you oversee a small team or an entire organization, this book gives you a repeatable system for keeping problems contained, maintaining trust, and taking decisive action when others panic. Clear, actionable, and built for real-world pressure, it empowers you to become the calmest, sharpest, and most reliable leader in the room.Master escalation before escalation masters you.

Executives dont want rambling explanations, wandering context, or buried insightsthey want clarity, relevance, and decisive action. Executive Signal Mastery reveals the concise, top-tier communication method used by elite operators to brief leaders with maximum efficiency and zero confusion.Inside this guide, youll learn how to flip your communication into executive mode: bottom-line first, risks second, ask last. Youll discover how to compress complex information into crisp decision-ready summaries, highlight only the risks that matter, and deliver clear recommendations that move discussions forward instead of sideways. With this system, youll stop drowning leaders in detail and start giving them exactly what they need to trust you, respect you, and rely on you.Youll also learn the psychological foundations of how executives process information, the timing structure that keeps their attention, and the framing techniques that position you as a strategic thinkernot just a messenger.Whether you present updates, lead teams, pitch initiatives, or brief senior leadership, this method transforms you into a communicator who commands attention and earns influence.Be brief. Be sharp. Be unmistakably executive.

Across every workplace, professionals wrestle with status updates that are overloaded, unclear, or buried in unnecessary details. The result is confusion, misalignment, and wasted time. This book eliminates that struggle by teaching a precision-based method of reporting progress that professionals can rely on in fast-paced environments. Instead of writing long, unfocused updates, youll learn how to express only the information that truly moves decisions forwardclear signals, not distracting noise.Inside, youll discover a technical yet accessible approach for structuring updates that highlight progress, risks, blockers, and next steps without overwhelming your audience. With a focus on brevity, clarity, and information hierarchy, this guide shows you how to communicate in a way that lets stakeholders instantly understand whats important and why. Youll learn how to frame updates based on cognitive load, match reporting depth to audience needs, and avoid the common pitfalls that make updates confusing or irrelevant.Whether youre updating executives, cross-functional partners, or technical teams, the strategies in this book help you present information with precision and professionalism. By mastering concise reporting, youll build credibility, reduce follow-up questions, and accelerate alignment. Because when your communication is clean and signal-rich, every project moves faster and every decision becomes easier.

Negotiation isnt a battle of dominanceits a dance of clarity, courage, and mutual benefit. Yet many people fear that aiming for fairness makes them look weak or uncertain. This book shows teachers and mentors how to approach negotiation with a calm, inspirational mindset that preserves strength while opening the door to shared wins. Through grounded communication, thoughtful framing, and relationship-aware tactics, youll learn how to reach agreements that uplift everyone involved without compromising your own position.Inside, youll explore a refreshing perspective on fairness: not softness, but structured intention. Youll learn how to anchor confidently, state needs without apology, and use transparent reasoning to earn trust and reduce tension. These strategies help you neutralize aggressive negotiators, uncover hidden interests, and turn conflict into collaboration. Instead of performing toughness, youll cultivate real leverage built on credibility, clarity, and consistency.Youll also walk through specific moments that derail negotiationsreactive emotions, unclear asks, false tradeoffsand discover phrases that restore balance when conversations feel uneven. This book highlights how fairness strengthens influence, how empathy sharpens insight, and how principled negotiation leads to outcomes that last longer than forceful wins.If you want to negotiate from a place of confidence and integritycreating results that feel strong, sustainable, and respectfulthis guide offers the mindset and language to make it happen. Fairness isnt weakness; its strategic power used wisely.