JACK RENNERT

Over 100 large-scale, full-color poster images by the artist Paul Colin. Famous for starting the career of Josephine Baker (the first poster in which she ever appeared was created by Colin and serves as the cover of this book), Paul Colin is notably one of the greatest and most influential graphic designers of the 20th century. This book is written by Jack Rennert, the world's foremost authority on vintage posters.

Sheer delight for art lovers and Francophiles, this array of 220 French posters simultaneously traces the flowering of pictorial advertising art and delineates the mores of belle epoque Paris. The posters, from the collection of Marvin Shanken, publisher of the Wine Spectator, deal not only with wines and liquors, but also with changing fashions, the battle between the sexes, class aspirations, and leisure activities from cycling to tennis. Standouts include Toulouse-Lautrec''s wry observations of the passing scene; Alphonse Mucha''s art-nouveau visions; Jules Cheret''s bright, airy show-biz promotions; and works by Pierre Bonnard, Leonetto Cappiello and cat-lover Theophile Steinlen, whose surreal flights of fancy paved the way for modern advertising. Rennert, president of the distributor firm Posters Please, and author of books on Mucha and Tomi Ungerer, tells the story behind each poster. Copyright 1990 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.