Thomas L. Friedman

A New York Times Book Review Notable Book of the Year A Washington Post Best Book of the Year A Businessweek Best Business Book of the Year A Chicago Tribune Best Book of the Year In this brilliant, essential book, Thomas L. Friedman speaks to Americas need for national renewal, and explains how a green revolution is the only way to secure our childrens future. Global warming, rapidly growing populations, and the expansion of the worlds middle class through globalization have not only produced a dangerously unstable planet--one that is "hot, flat, and crowded"--they have also diffused America''s ability to compete on the world stage.These same challenges, though, present the United States with an opportunity to take the lead on a global strategy for clean energy, energy efficiency, and conservation, and in the process to renew its own economy. The effort to create a Clean Energy System would be the biggest innovation project in American history, changing everything from what you put into your car to what you see on your electric bill. And it could inspire Americans to something we haven''t seen in a long time--nation-building in America--by summoning the intelligence, creativity, and concern for the common good that are our greatest national resources. Hot, Flat, and Crowded is classic Thomas L. Friedman: fearless, incisive, and rich in surprising common sense about the challenge--and the promise--of the future.

Why go through all the trouble of writing a second expanded and updated version of The World Is Flat only a year after the first expanded version was published and a mere two years after the original? I can offer a very brief answer: because I could and because I had to. Precisely because of the powerful technological forces detailed in this book, the publishing industry has sped up and it is now possible to revamp a whole book relatively easily. That is what I mean when I say I could. The reason I must do it is fourfold. First, the forces flattening the world didn''t stop when the first edition of this book was published in April 2005, and I wanted to keep tracking them and weaving them into my overall thesis. Second, I wanted to answer one of the questions I was asked most often by parents while I was traveling around the country to speak about the book: "Okay, Mr. Friedman, thank you for telling us that the world is flat-now what do I tell my kids?" In the 2.0 edition, I added a lot more material on the subject of what is the "right" education to access the new middle-class jobs, and I have added still more in this 3.0 edition. Third, I found many of the comments from readers and reviewers both thoughtful and useful, and I wanted to absorb some of the best of them into the book. And finally, in this 3.0 edition, I have added two new chapters to deal with themes related to the flat world that were not apparent to me before but now seem extremely important. One deals with how to be a political activist and social entrepreneur in a flat world. The other deals with a more troubling phenomenon-how we manage our reputations in a world where we are all becoming publishers and therefore all becoming public figures.

THE NEW INTERNATIONAL BESTSELLER FROM THE AUTHOR OF THE WORLD IS FLAT We all sense it something big is going on Life is speeding up and it is dizzying Here Thomas L Friedman reveals the tectonic movements that are reshaping our world how to adapt to this new age and why sometimes we all need to be late A master class As a guide for perplexed Westerners this book is very hard to beat an honest cohesive explanation for why the world is the way it is without miracle cures or scapegoats John Micklethwait The New York Times Book Review Wonderful admirably honest injects a badly needed dose of optimism into the modern debate Gillian Tett Financial Times His main piece of advice for individuals corporations and countries is clear Take a deep breath and adapt This world isn t going to wait for you Fortune A humane and empathetic book David Henkin The Washington Post

Em edição econômica, o best-seller que primeiro explicou o novo jogo de forças do capitalismo global no começo do século XXI.Elogiado pela crítica e sucesso mundial de vendas, O mundo é plano tornou-

Claves para entender que el mundo que viene no es un lugar siniestro, sino todo lo contrario.En su trabajo más ambicioso hasta la fecha, Thomas L. Friedman muestra los movimientos tectónicos que demuestran que hemos entrado en una era de aceleracion vertiginosa -y explica como vivir en ella. Gracias a los ultimos avances tecnologicos, los alpinistas del Everest disfrutan de excelente servicio de telefonia movil y los automoviles que se conducen solos ya estan en nuestras carreteras. Mientras tanto, la Madre Naturaleza tambien esta experimentando cambios dramaticos a medida que los niveles de carbono se elevan y las especies se extinguen. Y es que segun Friedman, tres son las fuerzas aceleradoras que estan cambiando nuestro planeta: la ley de Moore (tecnologia), el mercado (globalizacion) y la madre naturaleza (cambio climatica y biodiversidad). Estos aceleradores estan cambiando cinco reinos clave: el lugar de trabajo, la politica, la geopolitica, la etica y la comunidad. Con la vitalidad, el ingenio y optimismo al que ya nos tiene acostumbrados, Friedman muestra que podemos superar las multiples tensiones de una era de aceleraciones, si disminuimos la velocidad, si nos atrevemos a llegar tarde y usamos el tiempo para reimaginar el trabajo, la politica y la comunidad.Gracias por llegar tardees una guia de lectura esencial para entender el presente y el futuro que nos espera.

In this brilliant book, an award-winning "New York Times" columnist explains how the flattening--i.e., connectedness--of the world happened at the dawn of the 21st century, what it means to the global economy, and how governments and societies must adapt.The Pulitzer Prize-winning "New York Times columnist and best-selling author of "The Lexus and the Olive Tree gives a bold, timely, and surprising picture of the state of globalization in the twenty-first century. In this brilliant #1 bestseller, "the most important columnist in America today" (Walter Russell Mead, "The New York Times) demystifies the brave new world for readers, allowing them to make sense of the often bewildering global scene unfolding before their eyes. With his inimitable ability to translate complex foreign policy and economic issues, Thomas L. Friedman explains how the flattening of the world happened at the dawn of the twenty-first century; what it means to countries, companies, communities, and individuals; and how governments and societies can, and must, adapt. "The World Is Flat is the timely and essential update on globalization, its successes and discontents, powerfully illuminated by one of our most respected journalists.

Um guia para o século XXI, escrito por um de seus observadores mais sagazes.Nossa vida está sendo transformada em tantos aspectos e de forma tão rápida que ficamos desnorteados. Em Obrigado pelo atra